Research Insights

 
Based on the learnings from our mixed-methods study, the LEARN Network research team is producing a set of action-oriented research briefs. Check out our first brief below, which focuses on how product developers can move from developing an evidence-based product to getting it into schools and districts.

LEARN Network Research: Study Methods cover

How Educators Select Programs and Products: Lessons for Product Developers Moving from developing an evidence-based product to getting it into schools and districts

Many product developers design and test educational products with the hope that they can achieve widespread, equitable, and sustainable reach and impact. However, those who design evidence-based educational products might not see marketing or sales as a priority. Some may assume if a product is high-quality and “works,” it will be adopted by educators with aligned needs. But educators operate in environments of scarce resources (including time and capacity) and with competing solutions, information, and constraints. Understanding how and when to market a product is a crucial step in getting evidence-based products into the hands of the teachers and students who need them most. The LEARN Network set out to understand more about the landscape of educational decision-making as it relates to product procurement. Read more…